Bullying a Burger ?

You wouldn’t expect Burger King to come out with the most fire PSA of the year, but we guess that’s 2017 for you. For its latest ad, the fast food chain decided to take on bullying by testing its customers to see who would defend a High School Junior being teased — and who would defend a “bullied” Whopper Jr burger.

Depressingly, but unsurprisingly, 95 percent of customers reported their damaged burger, while only 12 percent came to the high school junior’s aid.

Watch the clip above, but be prepared, the bullying scenes might bring back some bad High School memories.

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